The logic behind Wheel of Popups is really simple. Gamification is the key to getting users more relaxed and more likely to engage with our exit intent pop-up. When a visitor is confronted with an ordinary pop-up window, she doesn't feel like she really won something or that he has a chance to win something in return for his email. This is why this old-fashioned email popup method usually doesn't work, no matter how you design the website popup. When a visitor is confronted with our exit intent pop-up, she feels like there is genuine chance that she could win big, so the perception of the coupon is multiplied and the value of the coupon skyrockets. This is why they tend to leave their email address and help our e-commerce merchants achieve a 10-15% average conversion rates compared to the industry average for exit popups of just 1-4%. This is how powerful our email pop-up is. And it's free! Your end goal is not the website visit, but an actual purchase. And if your end goal doesn't happen on the first visit, you are throwing your money away. So anything that can grow your website conversion and help you collect email leads is getting one step closer to that purchase and possibly multiplying your online sales. You can configure everything on the popup, from the branding, your logo, and colors, so when the popup opens, either on website visitor's mouse exit intent (works on desktop), exit scroll intent (works great for mobile and tablet visitors), after page load, easily translate or change the text and so much more. Did we mention it's free? Try it out yourself, you'll be amazed as are our 15,000+ happy users.