Vibetrace
Vibetrace, the online marketing cloud platform, gives you all the power needed for your daily marketing activities with all the capabilities optimized specifically for e-commerce.
- Identify and build visitor profiles. We track both known and unknown visitors, capturing their online behaviors (product browsed, clicks, carts created, campaign actions) and descriptive attributes (name, location, device )
- Dynamic segmentation. You can segment customers based on any of their profile attributes or real time activities. This way you can run targeted campaigns for a specific segment or respond in real time based on their last actions.
- Onsite Personalization - Display dynamic messages through personalized widgets, pop-ups, banners or change existing site from the website. Give customers vouchers based on their cart value, increase email list size using lead collectors/forms.
- Product recommendations. Our platform syncs your product catalog directly, and therefore supports more than 20+ classic e-commerce product recommendations scenarios, built based on user behaviour. Recommendations are deliver both onsite and by email.
- Multi-channel campaigns. Campaigns can be delivered across many channels including email (created using our visual drag & drop editor), onsite popups, widgets, text. Segmentation is available to any of these.
- Retargeting. You can design simple automation flows for the customer journey in order to bring him back or convert on the spot.
- Polls&Surveys - Enrich user profiles, gather visitor feedback on find reasons why people do or don’t follow specific actions using our integrated polls and surveys.
- Push notifications - You can easily target visitors who left your website without sending an email. A popup will be displayed by their browser, getting them back to finish a purchase. Also Vibetrace is available for agencies under a white label solution that can be tailored to match every customer needs.
